More White. More Light. More Life. Introducing the new VELUX white-painted roof windows. As part of the 250 date “VELUX 2016 Tour” of the UK, Kommando & Story are shedding some light on the brands newest and most modern addition to their product portfolio.
To give VELUX suppliers and installers a preview of the features and benefits of the range, an immersive Virtual Reality (VR) experience has been created to transport them to the VELUX factory in Denmark. People are taken on a 360° journey from the forest where the wood is sourced, right through to the building, testing and installation of the innovative new roof window design. This provides a full understanding of the product along with instilling a sense of community and workmanship with the brand.
As tastes and styles evolve, so too must the designs of the world’s leading roof window manufacturer. The new white-painted range is ideal for contemporary interiors and the “feel good” factor that it brings to a room has been mirrored in the design of the campaign, with every person taking part being guaranteed a prize of some kind as “everyone’s a winner with VELUX!”
